The good news: I think I've sorted out how to combine images and lettering to design quilt labels.
And I have a good handle on transferring the design to the machine so it's ready to embroider.
The bad news: I really have to improve the pucker situation. I now know that all of these required tension adjustments that I didn't make (most likely, loading the bobbin a bit differently) , and probably should have been hooped a bit differently too.
But it's progress, and frankly getting these done felt like such an ordeal that I'm not ready to do them over again. But perhaps in a day or two I'll be ready to take it on again.
There is definitely a learning curve to this machine embroidery.